Huh. To me, in the bottle it smelled exactly like graham crackers.
Wet on the skin: exactly like Pine Sol mixed with caramel corn.
Dry down, exactly like it was wet, except much softer.
Mine isn't, so this was a somewhat unpleasant surprise. I had my sister try it, and on her it smelled like graham crackers through all three stages. Obviously it is not for us. I'm disappointed, because it sounded like such a lovely smell and it is probably only one of three total BPAL scents I haven't liked (and I own at least a dozen I do love).